Evaluate

Tell us about your venture.

Six prompts. About ten minutes of careful writing. Be specific about pricing, regulators, customers — the evaluator scores what you write, not what you mean.

Question 1 of 6

About your venture

Identity.

Venture type

StartupCorporate new project

Venture nameOptional

A working name is fine. Used only on your dashboard — never in the research dataset.

Country, sector, stageRequired

The evaluator applies the regulators and compliance norms relevant to your stated country and sector to your Pillar 3 scores.

Question 1 of 6

Unique Entrepreneurial Proposition

Good evidence: a moment your users describe as unlike anything else — quote them.

Unique Entrepreneurial Proposition

~100 words

What unique, memorable experience does your venture deliver — beyond the product itself? What makes interacting with it distinctive, emotional, and hard to replicate?

0 / 800 · min 50

Question 2 of 6

Customers, revenue, technology

Good evidence: named customer segments, prices someone has actually paid, a working demo — not “everyone” or “we plan to charge”.

Customer SegmentClarity

~75 words

Who are you targeting? Demographics, behaviours & key pain points. Who is NOT your customer?

0 / 600 · min 40

TechnologiesStrength

~75 words

Core tech powering your venture. AI / blockchain / IoT — differentiator or enabler? Your roadmap?

0 / 600 · min 40

Revenue StreamCriticalViability

~75 words

How do you make money? Model: subscription, freemium, license… Willingness to pay validated?

0 / 600 · min 40

Question 3 of 6

Partnerships & equity

Good evidence: signed agreements and a real cap table — not conversations “in progress”.

Strategic PartnershipsLeverage

~75 words

Critical partners & their contribution. Mutual value. Dependency risks?

0 / 600 · min 40

Equity & ValuationSoundness

~75 words

Ownership & governance structure. Valuation method. Funding strategy & next milestone?

0 / 600 · min 40

Question 4 of 6

Operations: activities, resources, costs, channels

Good evidence: measured unit costs and a channel that has already delivered a customer.

Key ActivitiesFocus

~75 words

Top 3 activities driving value daily. Production / platform / problem-solving. What must you excel at?

0 / 600 · min 40

Traditional ResourcesEfficiency

~75 words

Physical, human & financial assets. Own vs rent vs share. Minimum viable resource set?

0 / 600 · min 40

Cost StructureControl

~75 words

Top 3 cost drivers. Fixed vs variable. CAC, COGS, burn rate — do you know your unit economics?

0 / 600 · min 40

Channels & Customer Exp.Reach

~75 words

How do customers discover, buy, receive your offer? Map the journey. Key friction points to fix?

0 / 600 · min 40

Question 5 of 6

Engagement & retention

Good evidence: retention or repeat-purchase numbers, even from a small pilot.

Engagement & Customer Rel.Depth

~75 words

Acquisition, retention & growth. Loyalty mechanisms. Customer lifetime value strategy?

0 / 600 · min 40

Question 6 of 6

Regulation, legal & context

Good evidence: the named regulator and licence, and where your application actually stands.

Policies & RegulationsCriticalCompliance

~75 words

Governing laws & licences needed. Regulatory risks & future shifts. Compliance roadmap in place?

0 / 600 · min 40

LegalCriticalProtection

~75 words

Legal structure & IP protection. Key contracts formalised. Data protection obligations met?

0 / 600 · min 40

ContextTiming

~75 words

Macro trends: tech / economic / geo. Competitive landscape today. Window of opportunity — why now?

0 / 600 · min 40

Socio-Cultural ValuesFit

~75 words

Cultural fit & community trust. Religion / family / social norms. Local legitimacy validated?

0 / 600 · min 40

Sustainability & SDGsImpact

~75 words

UN SDG goals addressed. Environmental & social impact. Can you measure & report it?

0 / 600 · min 40

I consent to my anonymized submission being included in the MBSC research dataset. My venture name, email, and any other identifying details are excluded from the research view.

See our Privacy Policy for how your submission is used.

Your answers are scored by Anthropic (Claude), a processor based in the United States. Submitting transfers the text you entered — your six answers plus country, sector, and stage — across borders to that provider. Your email and identity are never sent. See the Privacy Policy for the full sub-processor and transfer detail.

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